Personalized platform for autologous regenerative medicine
When the guys from Matricelf approached us, fresh out of their research labs in Tel Aviv University, we felt like we had a meeting with destiny.
They described a future in which people will be able to regenerate organs from their own body tissues - and that’s when our mind was blown!
Matricelf is Regenerating the Future of Medicine. In other words, they present a technology that makes organ printing a reality.
Our mission was to create a coherent brand story, to focus on the use cases that can be operative in the near future,
and to create a brand that will point a big spotlight at this amazing technology.
And that’s what we did, including logo design, messaging, live video shooting at their lab,
creation of an exciting Brand Identity, corporate video & website.